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Research at St Andrews

Adventures in Menstruation: How period product ads have changed to reflect a more realistic experience for women

Press/Media: Relating to Research

School of Art History

Description

Fifty years ago “period” was a dirty word, and menstruation a shameful event that was not for public discussion. The recent debate about period poverty and the ever-controversial subject of the tampon tax have reignited public interest in the politics of periods. Now it appears to have motivated the “femcare” industry to change the way it sells its menstrual products.

Media contributions

TitleAdventures in menstruation: how period product ads have changed to reflect a more realistic experience for women
Degree of recognitionInternational
Media name/outletThe Conversation
Media typeWeb
CountryUnited Kingdom
Date9/03/18
Producer/AuthorCamilla Mørk Røstvik
URLhttps://theconversation.com/adventures-in-menstruation-how-period-product-ads-have-changed-to-reflect-a-more-realistic-experience-for-women-91417
PersonsCamilla Mork Rostvik

ID: 252572614