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Potent Social Learning and Conformity Shape a Wild Primate's Foraging Decisions

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DOI

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Potent Social Learning and Conformity Shape a Wild Primate's Foraging Decisions. / van de Waal, Erica; Borgeaud, Christele; Whiten, Andrew.

In: Science, Vol. 340, No. 6131, 26.04.2013, p. 483-485.

Research output: Contribution to journalArticle

Harvard

van de Waal, E, Borgeaud, C & Whiten, A 2013, 'Potent Social Learning and Conformity Shape a Wild Primate's Foraging Decisions' Science, vol. 340, no. 6131, pp. 483-485. DOI: 10.1126/science.1232769

APA

van de Waal, E., Borgeaud, C., & Whiten, A. (2013). Potent Social Learning and Conformity Shape a Wild Primate's Foraging Decisions. Science, 340(6131), 483-485. DOI: 10.1126/science.1232769

Vancouver

van de Waal E, Borgeaud C, Whiten A. Potent Social Learning and Conformity Shape a Wild Primate's Foraging Decisions. Science. 2013 Apr 26;340(6131):483-485. Available from, DOI: 10.1126/science.1232769

Author

van de Waal, Erica ; Borgeaud, Christele ; Whiten, Andrew. / Potent Social Learning and Conformity Shape a Wild Primate's Foraging Decisions. In: Science. 2013 ; Vol. 340, No. 6131. pp. 483-485

Bibtex - Download

@article{42be6e7a16ad497ba1c965d843dc90fc,
title = "Potent Social Learning and Conformity Shape a Wild Primate's Foraging Decisions",
abstract = "Conformity to local behavioral norms reflects the pervading role of culture in human life. Laboratory experiments have begun to suggest a role for conformity in animal social learning, but evidence from the wild remains circumstantial. Here, we show experimentally that wild vervet monkeys will abandon personal foraging preferences in favor of group norms new to them. Groups first learned to avoid the bitter-tasting alternative of two foods. Presentations of these options untreated months later revealed that all new infants naive to the foods adopted maternal preferences. Males who migrated between groups where the alternative food was eaten switched to the new local norm. Such powerful effects of social learning represent a more potent force than hitherto recognized in shaping group differences among wild animals.",
keywords = "INFORMATION, DIFFUSION, HUMANS, CULTURE, MONKEYS, MAJORITY, TRANSMISSION, EVOLUTION, INSIGHTS, CHIMPANZEES",
author = "{van de Waal}, Erica and Christele Borgeaud and Andrew Whiten",
year = "2013",
month = "4",
day = "26",
doi = "10.1126/science.1232769",
language = "English",
volume = "340",
pages = "483--485",
journal = "Science",
issn = "0036-8075",
publisher = "AMER ASSOC ADVANCEMENT SCIENCE",
number = "6131",

}

RIS (suitable for import to EndNote) - Download

TY - JOUR

T1 - Potent Social Learning and Conformity Shape a Wild Primate's Foraging Decisions

AU - van de Waal,Erica

AU - Borgeaud,Christele

AU - Whiten,Andrew

PY - 2013/4/26

Y1 - 2013/4/26

N2 - Conformity to local behavioral norms reflects the pervading role of culture in human life. Laboratory experiments have begun to suggest a role for conformity in animal social learning, but evidence from the wild remains circumstantial. Here, we show experimentally that wild vervet monkeys will abandon personal foraging preferences in favor of group norms new to them. Groups first learned to avoid the bitter-tasting alternative of two foods. Presentations of these options untreated months later revealed that all new infants naive to the foods adopted maternal preferences. Males who migrated between groups where the alternative food was eaten switched to the new local norm. Such powerful effects of social learning represent a more potent force than hitherto recognized in shaping group differences among wild animals.

AB - Conformity to local behavioral norms reflects the pervading role of culture in human life. Laboratory experiments have begun to suggest a role for conformity in animal social learning, but evidence from the wild remains circumstantial. Here, we show experimentally that wild vervet monkeys will abandon personal foraging preferences in favor of group norms new to them. Groups first learned to avoid the bitter-tasting alternative of two foods. Presentations of these options untreated months later revealed that all new infants naive to the foods adopted maternal preferences. Males who migrated between groups where the alternative food was eaten switched to the new local norm. Such powerful effects of social learning represent a more potent force than hitherto recognized in shaping group differences among wild animals.

KW - INFORMATION

KW - DIFFUSION

KW - HUMANS

KW - CULTURE

KW - MONKEYS

KW - MAJORITY

KW - TRANSMISSION

KW - EVOLUTION

KW - INSIGHTS

KW - CHIMPANZEES

U2 - 10.1126/science.1232769

DO - 10.1126/science.1232769

M3 - Article

VL - 340

SP - 483

EP - 485

JO - Science

T2 - Science

JF - Science

SN - 0036-8075

IS - 6131

ER -

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